750 companies join Nokia for Business Mobility

Nokia announced that more than 750 mobility, business voice and security companies worldwide have joined the Nokia for Business Channel Program since its introduction three months ago. Representing the industry’s most complete ecosystem for delivering open mobility solutions to businesses, this multi-channel distribution network is key to serving business customers through both operator and IT channels – the preferred and trusted channel of businesses.

“Enterprise mobility is clearly the next wave of IT investment for many businesses, but evaluating the benefits of various mobility solutions and selecting the best strategy can be a challenge,” said John Mason, vice president of global channels and operators for the enterprise solutions division of Nokia. “By providing our channel partners with in-depth training and financial support, we can accelerate and simplify the deployment of mobility solutions for business customers so they can realize the benefits of a truly mobile organization.”

The Nokia for Business Channel Program is designed to give channel partners the opportunity, resources and financial support to leverage their core expertise while also broadening their skills to include additional Nokia for Business solutions. Indeed, both new and existing partners are attracted to the growth potential of business mobility and are naturally looking to partner with Nokia, the worldwide leader in mobile communications. Among the more than 750 participating companies, more than 40% are enrolled in two or more technology tracks, indicating a desire to offer complete mobility solutions. Many, like U.S.-based FishNet Security, were participants of the previous Nokia channel program and have now opted to expand their expertise and maximize their business opportunity.

Nokia for Business Channel Program participants span the globe, giving business customers access to 30,000 technical support experts and more than 50,000 salespeople in more than 140 countries. The program has more than 400 registered channel partners in EMEA, more than 225 in the Americas and more than 125 in Asia-Pacific and Greater China.

To support the kick-off of the program, which went live January 1, Nokia also launched the Nokia for Business Partner Center, a one-stop online portal that provides detailed information so that partners can fine tune their business plans throughout the year. Portions of Partner Center are powered by Salesforce.com, providing partners with a sophisticated, up-to-the-minute dashboard on their program requirements and benefits, including the status of Market Development Funds, customer leads, technical and sales certification, training accreditation levels, and financial benefits. Through Partner Center, accredited partners can also access marketing tools, training, product information and support.

Nokia also launched its Partner Locator, an online tool making it easy for end customers to find qualified business mobility channel partners. The tool gives customers access to Nokia for Business Channel Partners’ credentials and contact information based on a geographic search.

The Nokia for Business Channel Program remains open for enrolment. Detailed information are available online at www.nokiaforbusiness.com/channel.